Hibiscus Boy Swim

About The New Society: The New Society was born as the personal project of designer Estefania Grandio. After twenty years working for women’s fashion brands in Spain and Europe, she had two children - Matteo and Valentina. This inspired her to take the values acquired from her professional career, and use them to create a children’s fashion label. Conscious, timeless, sustainable and emotive and concerned with the aesthetic and the endless search for beauty. The first collection was launched in January 2019 - it was created with these values in mind. Since then, every collection has had a strong conceptual element. products are handcrafted and made with recycled and organic materials, sourced and manufactured in Barcelona.